Point Foundation Annual Report

CHALLENGE

We were asked to design and layout a 40-page annual report for the Point Foundation, a National LGBTQ Scholarship Fund that empowers promising students to achieve their full academic and leadership potential. We didn’t want to put the spotlight on a letter from the CEO, or facts and figures that just focused on finances and personnel. We wanted the end result to be something that could be appealing to donors and community leaders.

SOLUTION

We took the current branding and offered up a new, fresh and unique look while also staying on-message for the organization’s leading role in providing educational opportunities for the gay community, including: • Conceptual design and layout solutions that were bright, engaging and easy to follow • Touchups/edits to photographs and graphics • Creation of camera-ready art for printer • Assistance and recommendations for paper and printing options • Project management from beginning to end

Point Foundation Cover

Point Foundation Annual Report

Point Foundation Annual Report

Point Foundation Annual Report

Point Foundation Annual Report

Point Foundation Annual Report

Point Foundation Annual Report

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